Are you fed up with seeing plastic packaging as much as we are?
For as long as we can remember clip-in extensions have always been packaged lengthwise, attached to a piece of card inside a plastic sleeve. (Yes we have been guilty of this in the past too).
Now a new wave of packaging has emerged (still plastic we are afraid to say) but it now comes in two parts- a tester piece one side and the rest of the pieces sealed in the other . The idea is to check the tester piece first and then if you are happy with your purchase you can open the other side which contains the rest of the pieces, adding the tester piece to complete it.
Remy hair extensions can be very expensive and we felt that customers would feel a little disappointed should their extensions arrive in plastic packaging. So we needed to change this. We wanted our customers to be 100% happy with the product as well as with the packaging. We needed be conscious of the fact that hair extensions are deemed a hygienic product – so we still needed to have tester piece .
Think – Classy, Luxury, Simple, Black And White
After working with our design team we came up with a perfect solution. A sealed presentation box that would contain the extensions and that would also serve as a storage box afterwards . We would still need a tester piece but instead of packaging it in plastic it would arrive alongside the box in a very simple, classy envelope .
And so Liberty Luxury Packaging was born…